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red bull business magic

The art and science of business magic

May 7, 2019 1:07 pm

The limits of logic, and the alchemy of success

bud light corn syrup

Bud Light and the beervolutionary wars

February 5, 2019 8:23 pm

Waging battle on corn syrup could backfire

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An open letter to Gillette from Godfrey Elfwick

January 19, 2019 9:29 am

‘In order to get through to the majority of men, you need to really talk down to them’

toxic masculinity

Masculinity isn’t toxic – corporate moralizing is

January 16, 2019 12:23 pm

Gillette, we thought you were on our side

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The desperate pursuit of woke capital

January 15, 2019 4:45 pm

Elitist capital, the oft opponent of the progressive left, is now in lockstep with its social agendas

gillette

Gillette and the rise of woke capitalism

January 15, 2019 11:45 am

Is there no corner of life that will not be needlessly politicized by those who think they know better?

advertising

When did advertising become so banal?

September 20, 2018 7:35 am

The more starry-eyed the corporate motto, the bleaker the reality it conceals